To make Office 365 more valuable for your small business, we are announcing three new applications coming to Office 365 Business Premium:
- Microsoft Connections—A simple-to-use email marketing service.
- Microsoft Listings—An easy way to publish your business information on top sites.
- Microsoft Invoicing—A new way to create professional invoices and get paid fast.
We’re also introducing the Office 365 Business center, a central place where you can manage these business apps and get an end-to-end view of your business. In addition, we’re adding MileIQ, the leading mileage tracking app, as an Office 365 Business Premium subscription benefit. These new services—along with the recently added Microsoft Bookings and Outlook Customer Manager—help you win customers and manage your business.
Connections, Listings, Invoicing and the Business center are rolling out in preview over the next few weeks to Office 365 Business Premium subscribers in the U.S., U.K. and Canada, starting with those in the First Release program. MileIQ Premium is available to all Business Premium subscribers in the U.S, U.K. and Canada effective today.
Let’s take a closer look at each of these products.
Microsoft Connections—Drive more sales with simple email marketing tools
Email marketing can accelerate sales, but getting started can be overwhelming. With Microsoft Connections, you can easily create professional-looking email marketing campaigns with pre-designed templates for newsletters, announcements or customer referrals. You can also provide simple ways for people to join your mailing list or unsubscribe.
As your mailing list grows, you can manage your subscribers by creating segments to efficiently target specific groups of customers. Performance charts and subscriber activity updates track open rate, clicks, new sign-ups, new customers, offer redemptions and unsubscribed numbers for each email campaign, so you can see what is and is not working.